Privacy Policy

Last updated November 12, 2026

This policy describes how Pure Tide handles information on its Black Friday landing page. Email signup is optional. You can continue directly to the store without submitting the form.

Optional signup

If you submit the form and pass verification, the site saves your email address, an email identifier, the dates of your first and latest successful signups, the number of successful submissions, and the offer label. The identifier lets us combine repeat submissions into one record. It is stored alongside your email. We use these records to manage signups and recognize repeat submissions. The form does not collect marketing consent or subscribe you to marketing emails.

Security and hosting

Cloudflare Turnstile helps verify that visitors are human. Cloudflare may process connection and browser signals, including your IP address and the page origin. Before saving a signup, our server sends Cloudflare a verification token. That verification request does not include your email address. Read Cloudflare’s Turnstile Privacy Addendum.

To limit repeated attempts, the signup system stores a coded identifier based on the connection IP address, an attempt count, and an expiry time. It does not save the raw address or verification token in its signup records. The attempt limit uses a ten-minute window, and an hourly cleanup task removes expired counters. Cloudflare and the web host may process connection information or keep operational logs when they provide their services.

Access, retention, and your choices

Authorized site administrators can access, export, and delete signup records. The signup database does not automatically delete those records after a fixed period. Operational logs, backups, and exports have separate retention practices.

To ask about your information or request access, correction, or deletion, contact Pure Tide. Include the email address you used to sign up. We may need to verify your request before sharing or changing information.

Continuing to the store

The shop link does not send the email address you entered here to the store. The store handles information you enter there, including checkout information, through its own process.